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10 things Starbucks won't tell you

10 things Starbucks won't tell you

Jiaxiang Guide: its personalization is actually part of the standardization system. Starbucks, as the world's largest coffee shop chain, is also quite standardized, but there may be parts you like and parts you don't like in this standardization. 01 / there are smaller cups of coffee than tall usually the only cups we see at Starbucks are medium (tall) and large (grand).

2015-10-15
Teach you how to make a good cup of coffee yourself! How to use an automatic coffee machine to make coffee

Teach you how to make a good cup of coffee yourself! How to use an automatic coffee machine to make coffee

As one of the three largest drinks in the world as famous as tea, coffee has long become a necessity for many people. Although there has been a heated debate about Starbucks' profitability recently, it does not affect the sales of the brand. Starbucks is an ordinary cup of coffee, like a McDonald's hamburger, but it is undeniable that Starbucks represents an acceptable cup.

2015-11-02
Explain in detail the various brewing methods of making a cup of coffee

Explain in detail the various brewing methods of making a cup of coffee

The American Coffee Association invited Dr. Ernest Eral Lockhart to set up the Coffee Brewing Society, which formulated the standard for calculating the extraction rate and degree of coffee, and defined the "Golden Cup Standard Golden Cup" according to these two standards. after that, the three values of extraction rate, degree and ratio of brewing coffee were evolved into "brewed coffee quality control"

2015-11-19
From instant coffee to coffee beautification, explain in detail the three waves of coffee in the world.

From instant coffee to coffee beautification, explain in detail the three waves of coffee in the world.

How many people know that the coffee you often drink is actually the fruit of a tree? People use to get to the bottom of the matter to describe understanding the context of a thing. How coffee developed from a small fruit to the three major non-alcoholic beverages in the world side by side with tea and cocoa has spanned a thousand years of history. This small fruit has traveled across the ocean and affected the world, and there have been countless stories behind it. Let

2015-11-26
Tips for ESPRESSO baking

Tips for ESPRESSO baking

Talking about mixed beans when we talk about baking espresso beans, we are actually talking about the science of mixed beans. The highest sweet spots of all kinds of coffee beans from different countries appear at different baking points, so bakers must find a balance between baking and mixing beans in order to make a good cup of espresso. This knowledge should start with the degree of baking and the selection of beans

2014-08-04
5 minutes to master the following skills, latte flower easy to use!

5 minutes to master the following skills, latte flower easy to use!

Author: yi zhang, Food Innovation engineer / focus on Food Entrepreneurship Coffee has become popular in China over the past few decades as if you were born to know what it looks like, pulling flowers is no longer a new thing, and you must have seen it even if you haven't drunk it. The amazing thing is that many new things in China have already been upgraded, and there are no stories of exploration, discovery and dissemination, such as we don't.

2015-06-13
It is very skillful to make a latte (multi-picture)

It is very skillful to make a latte (multi-picture)

The popularity of coffee in China over the past few decades is as if you were born to know that it looks good. Pull flowers are no longer a new thing, and you must have seen it even if you haven't drunk it. The amazing thing is that many new things in China have already been upgraded, and there are no stories that have been explored and found to spread. for example, we don't need to know how coffee grows like a bush and forms like a cherry.

2015-11-03
About ESPRESSO baking tips

About ESPRESSO baking tips

Translated from Fresh Cup Magazine's Coffee Almanac,2003 June issue, pp. 36-40, Roasting for Espresso: Implications for Coffee Retailingby David Schomer. Introduction A few years ago, I took a very important coffee course to compare the differences between espresso and other immersion brewing methods (such as French pressure and trickling).

2014-09-28
Tips for ESPRESSO Baking (selected translations)

Tips for ESPRESSO Baking (selected translations)

Translated from Fresh Cup Magazine's Coffee Almanac,2003 June issue, pp. 36-40, Roasting for Espresso: Implications for Coffee Retailingby David Schomer. Introduction A few years ago, I took a very important coffee course to compare the differences between espresso and other immersion brewing methods (such as French pressure and trickling).

2014-07-04
How to evaluate the taste of coffee?

How to evaluate the taste of coffee?

The taste of individual coffee has something to do with coffee beans, sour and bitter often vary from person to person, there is no clear standard, and to be honest, I am not interested in single coffee. So let me also talk about the standard of espresso. Espresso refers to the use of carefully matched mixed beans to make espresso, based on which various kinds of coffee are derived. So the key point of its judgment

2015-11-03
The coffee extraction, the coffee extraction.

The coffee extraction, the coffee extraction.

1. Extract related terms to explain that 30% of the ingredients in coffee beans are soluble, and these 30% contain organic substances that provide aroma and taste. These organic substances contain all the good and bad properties, so it is not that the higher the extraction rate, the better the taste and aroma. In addition, moderate concentration is an important factor that can not be ignored for the overall taste.

2015-06-23
Coffee shop opening guide the design, location, service and marketing of cafes of different sizes are different.

Coffee shop opening guide the design, location, service and marketing of cafes of different sizes are different.

If you want to open a coffee shop, you don't know whether to open an independent coffee shop or join a chain, open a pure coffee shop, or run another one. This is the first choice you face at the beginning of your business. If the start-up capital is not considered, in terms of the gross profit margin, the profit of individual stores is similar to that of joining chain stores, because although the unit price is different, if the franchise fee and business area rent are considered at the same time.

2016-01-07
Making coffee is a rare and ordinary thing.

Making coffee is a rare and ordinary thing.

As an unlucky kid who is addicted to coffee, I have talked about the history of coffee, the cultural connotation of coffee, the purchase of coffee beans, including the purchase of coffee pots. But recently, the addiction to curry ash has come again. I want to change my home to a card ash machine, and then I have expanded all kinds of tips in the coffee pot. If you want to do a good job, you must first sharpen its tools. You can't eat raw curry beans only.

2015-07-31
The introduction to coffee roasting recommends the complete Book of Coffee self-baking.

The introduction to coffee roasting recommends the complete Book of Coffee self-baking.

When the author published the first edition of this book in 1996, roasting coffee beans at home was something that only tireless coffee addicts would do. At that time, roasting coffee beans was a very difficult thing to master, and roasters had to work hard to find a way to roast coffee beans to a moderate brown. Today, individuals still roast coffee beans at home.

2015-10-26
A brief introduction to the introduction to Coffee roasting, the complete Book of Coffee self-baking

A brief introduction to the introduction to Coffee roasting, the complete Book of Coffee self-baking

When the author published the first edition of this book in 1996, roasting coffee beans at home was something that only tireless coffee addicts would do. At that time, roasting coffee beans was a very difficult thing to master, and roasters had to work hard to find a way to roast coffee beans to a moderate brown. Today, individuals still roast coffee beans at home.

2015-01-27
Baking Theory and debate of Coffee Bean roasting

Baking Theory and debate of Coffee Bean roasting

Grab a handful of coffee raw beans smell, there is always a pungent smell, very different from the impression of the charming smell of coffee. However, after roasting "fragrance" correctly, raw beans will emit the strongest aroma in the world.

2014-09-09
Roasting technology Coffee roasting awakens the world's most intense aromas

Roasting technology Coffee roasting awakens the world's most intense aromas

Grasp a handful of coffee beans smell, there is always a pungent earthy smell, different from the impression of charming coffee fragrance. However, when properly roasted, raw beans emit the world's most intense aroma. The tiny high-altitude Arabica green bean is like a warehouse full of chemicals. Scientists have identified more than 2,000 known ingredients, including 700 to 700.

2014-10-22
Coffee Roasting Awakens the World's Strongest Aromas Coffee Roasting

Coffee Roasting Awakens the World's Strongest Aromas Coffee Roasting

Grasp a handful of coffee beans smell, there is always a pungent earthy smell, different from the impression of charming coffee fragrance. However, when properly roasted, raw beans emit the world's most intense aroma. The tiny high-altitude Arabica green bean is like a warehouse full of chemicals. Scientists have identified more than 2,000 known ingredients, including 700 to 700.

2015-02-26
Professional roasting theory of coffee beans roasting aroma elves

Professional roasting theory of coffee beans roasting aroma elves

Grab a handful of coffee raw beans smell, there is always a pungent smell, very different from the impression of the charming smell of coffee. However, after roasting "fragrance" correctly, raw beans will emit the strongest aroma in the world. The small high-altitude Arabica coffee raw beans are like a warehouse full of chemicals. At present, scientists have identified more than 2,000 known ingredients, including 700 to 700.

2015-11-03
Coffee roasting awakens the world's richest aroma roasting tips

Coffee roasting awakens the world's richest aroma roasting tips

Grab a handful of coffee raw beans smell, there is always a pungent smell, very different from the impression of the charming smell of coffee. However, after roasting "fragrance" correctly, raw beans will emit the strongest aroma in the world. The small high-altitude Arabica coffee raw beans are like a warehouse full of chemicals. At present, scientists have identified more than 2,000 known ingredients, including 700 to 700.

2015-09-14
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